Amazing! Great article. Even I, as a non-shopper have seen the Uniqlo bags being carried around in the subways. I never even thought about what was inside those bags. Their business model seems like the Louis Vuitton store model in the 80's. Create an imposing store with impossibly polite workers, create a feeling of urgency for both the buyer and the employees, create a sense of 'limited' products while in actuality there are thousands in the stock room (or on the floor)... similar model, different pricing structures and the same lines to pay... I need to check it out!
Can't believe you've never been! Just bought 2 polo shirts. To my mind, they're what the Gap used to be: basics in tons of colors. But they're cheaper than the Gap, with slimmer fits (thank goodness).
Amazing! Great article. Even I, as a non-shopper have seen the Uniqlo bags being carried around in the subways. I never even thought about what was inside those bags. Their business model seems like the Louis Vuitton store model in the 80's. Create an imposing store with impossibly polite workers, create a feeling of urgency for both the buyer and the employees, create a sense of 'limited' products while in actuality there are thousands in the stock room (or on the floor)... similar model, different pricing structures and the same lines to pay... I need to check it out!
ReplyDeleteCan't believe you've never been! Just bought 2 polo shirts. To my mind, they're what the Gap used to be: basics in tons of colors. But they're cheaper than the Gap, with slimmer fits (thank goodness).
ReplyDelete